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The marketing accountability imperative : driving superior returns on marketing investments / Michael E. Dunn with Chris Halsall.
Author
Dunn, Michael
Published
San Francisco : Jossey-Bass, c2009.
Call Number
658.8 D923M 2009
Location
Songkhla
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The marketing challenge / Laura Mazur, Annik Hogg.
Author
Mazur, Laura.
Published
Wokingham, England : Addison-Wesley, c1993.
Call Number
658.8 M476M 1993
Location
Songkhla
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Basic marketing : a global-managerial approach / E. Jerome McCarthy, William D. Perreault, Jr.
Author
McCarthy, E. Jerome
Published
Burr Ridge, Ill. : Irwin, c1993.
Call Number
658.8 M123B 1993
Location
Songkhla
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Customer-oriented marketing strategy : theory and practice / Tevfik Dalgic and Tulay Yeniceri.
Author
Dalgic, Tevfik.
Published
New York : Business Expert, c2013.
Call Number
658.812 D142C 2013
Location
Songkhla
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Entrepreneurial marketing : how to devel customer demand / Edwin J. Nijssen.
Author
Nijssen, Edwin J.
Published
Abingdon, Oxon : Routledge, 2022.
Call Number
658.8 N691E 2022
Location
Songkhla
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Marketing decision-making handbook / David W. Nylen.
Author
Nylen, David W.
Published
Englewood Cliffs, N.J. : Prentice Hall, c1990.
Call Number
658.802 N995M 1990
Location
Songkhla
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Marketing management : a relationship approach / Svend Hollensen.
Author
Hollensen, Svend.
Published
Harlow, England : Pearson, c2015.
Call Number
658.8 H737M 2015
Location
Songkhla
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SME's marketing during digital transformation / Iulia Cristina Iuga, Anisia Neamtu.
Author
Iuga, Iulia Cristina.
Published
Singapore : LAP LAMBERT, 2022.
Call Number
658.8 I92S 2022
Location
Songkhla
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International marketing : strategy development and implementation / Carl Arthur Solberg.
Author
Solberg, Carl Arthur.
Published
Abingdon, Oxon : Routledge, c2018.
Call Number
658.84 S684I 2018
Location
Songkhla
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Marketing management : Knowledge and skills / J. Paul, Peter, James H. Donnelly, Jr.
Author
Peter, J. Paul.
Published
Chicago : Irwin, c1995.
Call Number
658.8 P478M 1995
Location
Songkhla
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Marketing management in Asia / Dawn Iacobucci, Randall E.Shannon and Nicholas Grigoriou.
Author
Iacobucci, Dawn.
Published
Singapore : Cengage Learning Asia Pte Ltd, c2015.
Call Number
658.8 I11M 2015
Location
Songkhla
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Marketing strategy / O.C. Ferrell, Michael D. Hartline, George Lucas.
Author
Ferrell, O.C.
Published
Fort Worth : Harcourt College Publishers, c2002.
Call Number
658.802 F383M 2002
Location
Songkhla
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Marketing strategy / O.C. Ferrell, Michael D. Hartline.
Author
Ferrell, O.C.
Published
Australia : Thomson/South-Western, 2008.
Call Number
658.802 F383M 2008
Location
Songkhla
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A framework for marketing management / Philip Kotler.
Author
Kotler, Philip.
Published
Upper Saddle River, N.J. : Prentice-Hall, c2001.
Call Number
658.8 K87F 2001
Location
Songkhla
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Applications in basic marketing : clippings from the popular business press / William D. Perreault and E. Jerome McCarthy.
Author
Perreault, William D.
Published
Boston, Massachusetts : Irwin/McGraw-Hill, c1998.
Call Number
658.8 P455A 1998
Location
Phatthalung
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